White Space Is Not Your Enemy: A Beginner's Guide to Communicating Visually Through Graphic, Web & Multimedia Design by Rebecca Hagen

Rebecca Jacobsen Hagen is a visual communications strategist with nearly 20 years of graphic design experience. As the Principle of Sky Lake Design Studio, Hagen specialized in designing high-end print and web graphics for small to mid-size businesses. In addition to running her own design firm, Hagen spent seven years as a Professor with the USF School of Mass Communications. She taught upper level public relations courses and entry-level design courses to Journalism, Advertising and Public Relations majors. She is the co-author of "White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web and Multimedia Design." The second edition of "WSINYE" was published by Focal Press in March 2013. Prior to launching her own design firm, she was the Director of Publications for the University of South Florida Health Sciences Center and Creative Director for Odyssey Marine Exploration, Tampa, Florida, where she managed high visibility strategic print and digital communication projects including websites, annual reports, catalogs, brochures, advertising and marketing collateral. As a senior staff member for several not-for-profit museums in Minnesota and Florida, Rebecca worked extensively in the areas of public relations, media relations and graphic design. Her experience ranged from researching and mounting exhibits, to producing member newsletters and direct mail pieces.