The Internationalists: Masters of the Global Game Paperback – 1 July 2010
Catherine W. Scherer . Business Expert Pr . English
This book identifies the six key practices of successful internationalists and posits that recognizing them will have a profound effect on corporate mindset and how global companies plan and execute cross-border strategies.
Categories: Action & Adventure
About the Author
Catherine Scherer has been an internationalist since the age of 23, when she went abroad for the first time. She began her career as an educator and transitioned into the business world after returning from a decade living and working in Europe. Her experience includes international management consulting, corporate restructuring and business development over a 30 year career. She and her husband live in the Pacific Northwest and travel as often and as extensively as possible. Her most prized possession is her passport - her favorite thing to do is to go somewhere she's never been before and dig in.
