Designers Are Oxymorons: 16 Open Secrets For Designers To Navigate In The Uncertain World Of Genai
Azmina Poddar . Rupa Publications India . English
<p> Designers navigate a world where clarity often mingles with chaos, where certainty intertwines with doubt. They are in a landscape of perpetual flux, where the unexpected is the only constant. In this ever-evolving journey, assumptions unravel and circumstances flip on a whim. They reveal the harmonious dance of opposites within our minds, where contradictory words not only cohabit but also birth novel concepts. Life is simultaneously painful and joyous, a beautiful mess in perpetual motion.<br> This book explores 16 oxymorons that will help you navigate this complex world of creativity and design, one where the advent of generative AI has brought along new opportunities and challenges.</p>
Categories: Arts, Film & Photography
About the Author
<p> <b> Azmina Poddar</b> is a transformative design leader who has been shaping the world of design for over 25 years. From her roots at Sir J.J. School of Art to leading design teams at global giants like IBM, Boston Consulting Group and Accenture Song, she has a track record of driving business growth through powerful, user-centric design.<br> Her career is a testament to her versatile expertise, extending across a wide range from pioneering digital experiences for brands like SBI Yono to establishing design studios across the APAC region. A distinguished professor and mentor, Azmina�s work has been recognized with multiple awards, celebrating her blend of artistic vision and strategic acumen.<br> Her story is one of innovation, leadership and deep-seated passion for creating experiences that truly resonate.</p>
